This project consisted of redesigning aspects of the brand and creating new design pieces for the 2024 edition.
To have some context about this event, Tomorrowland is the biggest electronic dance music (EDM) festival. It’s well known for its main scenario, which changes every year in accordance with the theme of the year. Their
core values are live, love and unite. Also, their attributes are creativity, positivity and magic.
Tomorrowland 2024
College project for Design 2
Magazine
The magazine was designed not only to showcase our work in this project, but also to explain the rationale behind each one of them. Also, it serves to inform the audience about the event with some articles about Tomorrowland. The dimensions were letter size, 8.5 by 11 inches.
Poster
This part of the project consisted of designing two posters of 22 by 34 inches, to display not only the logo but also the date, place of the event, all of the artists that will play, our website URL and the logos of our sponsors and a QR code to the web. This can work as
a series of posters side by side.
Some of the attributes I wanted to express were friendly, fun and quality. The use of an image that has a good contrast with the background, a good use of colour, including the ones that are proposed in the brief, as well as the use of a dynamic photo to emphasize the focus of the event, which was a music festival.
Landing Page
The purpose of the landing page in this project was to be used as
a base of information where everyone who is interested could enter and learn more about Tomorrowland 2024.
Some of the present information is the date and location of the event, articles of all the artist that are going to be present and their respective schedule and the tickets with information about their price and any bundle or sale.
